The New Orleans Costume Center
Out of the mind, never off the rack
Services: Visual Identity, Messaging Strategy, Print Materials, and E-commerce Website
Local entrepreneur (and costumer-extraordinaire) Shel Roumillat had a dream to create a New Orleans-based costuming hub that not only included a marketplace for unique items but also featured a guild of local, talented costume designers for hire. Southpaw Creative was brought in to help launch The New Orleans Costume Center by developing a fun, appealing brand and e-commerce site.
Developing a Logo
The logo is assembled using a distinctive typeface and a symmetrically arranged set of costuming tools and supplies.

I am so thankful to Southpaw for the role they played in shaping and guiding my brand and business at an early stage in our development.
Building the Identity
Four color couplings provide the basis for the identity. Combining these with the logo or its individual icons allows for endless variations across a myriad of applications.






